Shift: Business Whitepaper (To Precede Mass-Market Release)
This last and final white paper will present the main contents of the three preceding white papers in a less technical, condensed manner for mainstream audiences. This paper will accompany the official release of the public version on mainnet. This white paper thus intends to offer an easily digestible explanation of Shift in its entirety, and toward this end will include enhanced visuals such as LATEX layout formatting and the ample use of infographics.
A whitepaper is a marketing tool, part of the company's content strategy. It's a document that describes in detail the idea of a blockchain-project and the process of performing technical tasks.
7 brand events
2 exchange events
2 general events
1 hard fork
1 event related to testing of new functions